Small Business Saturday is part of a year-long campaign highlighting SMEs and encouraging consumers to support small businesses in their communities.
AUTTO founder Ian Gosling gives some insight to readers of SME Technology Guide on how small businesses can link the benefits of Small Business Saturday with technology to gain a competitive edge.
“While the boost to businesses from Small Business Saturday is to be welcomed, it does have the side effect of putting systems under strain. Technology can help here, with tools, like automation, helping companies automate routine processes, rather than necessarily having to increase headcount. If such tools haven’t been implemented yet, it should certainly be considered a priority for 2020.”